Asda Price Promise Stone

A weathered stone marker sits quietly on the outskirts of Goole, commemorating what was once Asda's original headquarters. It's not much to look at - a simple monument that catches most visitors off guard - but there's something rather touching about it. This is where the supermarket giant started, before it became the retail behemoth you see on high streets across Britain today.

You won't spend hours here. Honestly, you won't spend more than ten minutes. But if you're into industrial heritage or the history of British retail, it's worth tracking down. The stone tells a story about Yorkshire enterprise and post-war commerce that often gets overlooked. Photography types quite like it too - there's something appealing about documenting these forgotten pieces of local history.

The real value comes if you're basing yourself at one of the nearby camping spots. Between Rivers Camping sits just three miles away and makes an excellent base for exploring this corner of South Yorkshire. Mooreacres is slightly further out at five and a half miles but equally well-regarded. After visiting the stone, you've got plenty of walks along the Humber estuary and access to the broader Goole area to explore.

Getting here requires a bit of effort - it's not signposted to death - but that's half the charm. Check the Lost Stones of Asda website before you go for exact directions and any access details. Free admission, naturally.